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Marketing Tools How to Get the Most Book for Your Buck You spend $400 or more each semester on textbooks; here are some tips on how to save money when buying textbooks. College students believe that textbooks are overpriced. However, the price of textbooks is not determined by the store, but by the publisher. Campus bookstores generally earn less than four cents of net profit from each dollar spent on books. In fact, bookstore managers say they want students to get the highest value from textbook dollars because satisfied students are more likely to shop in the bookstore throughout their academic careers for supplies, apparel and gifts. No one can make the experience of textbook buying painless, but you can save a few dollars and limit aggravation if you follow these tips on how to get more book for your buck.
Students across the United States spend an average of $400 a semester buying course materials at their campus bookstores. These academic purchases represent $7.2 billion in annual buying power to bookstores. With that much money at stake, a bookstore will not arbitrarily raise prices and risk alienating students. It simply won't work. The campus bookstore is in business to meet the needs of its customer, you, the student, and to help you get the most book for your buck. |
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